Syndicating Articles

The number one influencer for buyers was the internet. The least one is radio.

Going online to find verification and trust from other sources.

Articles can definitely make you stand out from the crowd.

Go to article syndication sites and browse your area, and put them on your website.

Looking for articles that help people do things better.

Google rates on first four words: 5 Ways to Stop --- not sufficient... should be "Presentation tips: five ways to save the world"

Article should not be blatant advertisement.

Your main purpose is for people to go look at your site -- resource/bio box. "Joe Smith is the author of five books on stress and management for busy moms. Take his free test at whatever for a free evaluation to see if you're overstressed."
Free white paper/special report/test/analysis -- not newsletter/ezine, cuz ppl are sick of them!
Want them to show up and give you their e-mail.
You want them to go to a special landing page just for the readers of this article, not home page with everything in the world to do.

These tips were adapted from my book which can be learned about on this page.

Thinks blogs will overtake newsletters.
Put your articles on your website.
Comment on other blogs... have a couple tips, don't just say go to my site.

What I learned:
I don't have to reinvent the wheel. I can find out what others are doing and differentiate from that.